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4.8 | 503 Reviews

B7A OLED 4K HDR Smart TV - 55" Class (54.6" Diag)

LG OLED55B7A

Features

  • Intense Color on Perfect Black
  • Active HDR with Dolby Vision
  • webOS 3.5 Smart TV

Quick Specs

  • Type: OLED TV
  • Width: 48.4"
  • Height: 27.9"
  • Depth: 1.9"
  • Energy Star Rated: No

See More

 
Intense Color on Perfect Black

Picture night skies as dark as night skies themselves. Against the infinite, inky darkness of perfect black, colors pop and images come alive. LG OLED pixels are what make it all possible, each turning on and off individually for truly infinite contrast.


Enjoy the most HDR content

From brilliant brights to deepest darks, LG OLED TV offers the ultimate expression of high dynamic range. Unlike some other 4K televisions, LG OLED TVs support Dolby Vision *, optimizing the picture scene-by-scene, as well as the new backward-compatible HLG HDR standard so viewers get more options for premium content.


Gorgeous Picture No Matter How You Look At It

From the front or from the side, every seat in the TV room gets a clear, vibrant picture without washed-out tones. The unique design of LG OLED TV assures that any view is a great one, not just for those in the center.


Watch what you want, when you want

Netflix Recommended TV recognizes Smart TVs that meet strict criteria for a superior Netflix experience, such as easy app access and new features. For the third year in a row, LG TVs have the distinction of being recommended by Netflix!


SLING TV

Introducing A La Carte TV, the only live TV service that lets you personalize your channel lineup and save. Customize with your favorite extras like Sports, Comedy, Kids, News, Hollywood, Lifestyle and more. Watch 7 Days Free! Restrictions apply.


Blade slim design to blend with any home décor

No thicker than a pencil at its thinnest point, the ultra-sleek design is so slim it's even beautiful from the side. Revolutionary LG OLED technology uses individually lit pixels, requiring no backlight, so it can be mounted closer to the wall than other TVs or be placed on a tabletop where it complements any room.

Features

  • Intense Color on Perfect Black
  • Active HDR with Dolby Vision
  • webOS 3.5 Smart TV
SUMMARY
Diagonal Class 55 inches
Diagonal Size 54.6 inches
Resolution 3840 x 2160
Display Type OLED TVs
Display Format 4K UHD 2160p
HDMI Port(s) 4 (HDCP 2.2)
Other Input(s) 3 USB, 1 RF In (Antenna/Cable), 1 Composite In, 1 Ethernet, 1 Optical, 1 RS232C (Mini Jack)
Smart TV Operating System webOS 3.5
Speaker System 2.0 Channel
Other Features Active HDR with Dolby Vision , Perfect Black, Cinematic Color, Billion Rich Colors, Ultra Luminance, Pixel Level Dimming
PICTURE QUALITY
4K Ultra HD (3,840 x 2,160) Yes
Active HDR with Dolby Vision Yes
HDR Effect Yes
Perfect Black Yes
Cinematic Color Yes
True Color Accuracy Yes
Wide Viewing Angle Yes
Billion Rich Colors Yes
ULTRA Luminance Yes
4K Upscaler Yes
Pixel Level Dimming Yes
SMART TV
webOS 3.5 Yes
Magic Remote Control Included
Natural Voice Recognition Yes
Universal Control Capability Yes
LG Content Store (App Store) Yes
Full Web Browser Yes
Channel Plus Yes
SMART SHARE
Screen Share Yes
Content Share Yes
AUDIO
Speaker System 4.0 Channel
Output Power 40W
DTS Decoder DTS-HD
Surround Mode OLED Surround
Hi-Fi Audio Yes
Wireless Sound Sync Yes
CONNECTIVITY
Wi-Fi® Built In 802.11ac
Wi-Fi® Direct Yes
IP Control Yes
Simplink (HDMI CEC) Yes
INPUTS
HDMI 4 (HDCP 2.2)
USB 3
RF in (Antenna/Cable) 1
Composite In 1
Ethernet 1
Optical 1
RS232C (Mini Jack) 1
POWER
Power Supply (Voltage, Hz) 120Vac 50-60Hz
Power Consumption TBD
Standby Mode 0.5W
WALL MOUNT
VESA 300x200
DIMENSIONS / WEIGHT
Wall Mount (WxHxD) 48.4" x 27.9" x 1.9"
W Stand (WxHxD) 48.4" x 29.9" x 8.9"
Shipping (WxHxD) 57.1" x 32.5" x 9.0"
TV without Stand weight 35.7 lbs
W Stand Weight 45.2 lbs
Shipping Weight 59.5 lbs
WARRANTY / UPC
UPC 719192616110

Quick Specs


  • Appearance

  • Type: OLED TV

  • Dimensions

  • Width: 48.4"
  • Height: 27.9"
  • Depth: 1.9"

  • Features

  • Energy Star Rated: No

Multibrand Soundbar And UHD TV Rebate

Offer Expires: 3/1/2018 to 7/7/2018 Must be postmarked by: 7/8/2018

Receive up to a $50 rebate with purchase of a qualifying LG or Polk Audio Soundbar and UHD TV. Rebate form must be postmarked by 7/8/2018. It is the sole responsibility of the customer to obtain, complete and mail in the rebate form and all required documentation by the postmark date. Rebate information provided by this site does not constitute an offer of a rebate. Our rebate information may be inaccurate or incomplete. Please obtain a copy of the actual rebate form for complete details and any applicable limitations. If you have any questions, please do not hesitate to give us a call.

Multibrand Summer Savings Delivery Rebate

Offer Expires: 6/10/2018 to 7/7/2018 Must be postmarked by: 7/8/2018

Receive up to a $100 delivery rebate with purchase of qualifying LG, Samsung, or Sony TV. Rebate form must be postmarked by 7/8/2018. It is the sole responsibility of the customer to obtain, complete and mail in the rebate form and all required documentation by the postmark date. Rebate information provided by this site does not constitute an offer of a rebate. Our rebate information may be inaccurate or incomplete. Please obtain a copy of the actual rebate form for complete details and any applicable limitations. If you have any questions, please do not hesitate to give us a call.

Thank You Is the information in this section helpful? Yes / No

Interactive Tour

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Product Protection Plans are usually very inexpensive and can save you thousands in the future. It's simple and inexpensive to purchase Product Protection Plans and one of the smartest ways to protect your investment.

Electronics can be large, heavy and expensive. You probably don't have the special tools or expertise needed to fix them in a crisis. If you can spare a few thousand dollars without batting an eyelash for new electronics should they break tomorrow, don't buy a Product Protection Plan. But if you're like most of us, protect yourself by purchasing inexpensive Product Protection Plans when you buy a new product and save yourself big money in the long run.

4.8 out of 5

91% of reviewers recommend this product.

Love the TV

Radartom 6/17/2018

I bought the OLED55B7A about 3 weeks ago and love it The only negative is the screen is very reflective.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Outstanding features and picture

Spike55 6/17/2018

I have been waiting to buy the LG OLED for a while. So happy This is the best TV I have ever owned. Outstanding picture Great features Best bang for your buck

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great TV

ALA54 6/17/2018

I found this TV to be essentially plug and play. Easy to set up with options to change depending on what you like top watch. The color and contrast are fantastic.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great picture quality

Mary3145 6/16/2018

We are enjoying the new LG OLED TV that I just bought. HD is great and the World Games for soccer are on now and my son is loving the vivid colors.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Beautiful picture and colors

MadelynR 6/15/2018

The picture is beautiful clear and the colors are amazing and pop.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great picturesound bad color banding and wi-fi

Freezetime 6/15/2018

Good and bad with this TV. The picture is top notch when viewing Dolby Vision content with either the built in app or a 4k movie or streaming service. The sound of the built in speakers are also very good. Lots of options for picture settings. Screen looks good at any angle. The TV does not handle color banding well no matter what settings I use. I wish LG cared more about eliminating or at least almost eliminating it. It gets very distracting all on mostly all content. I havent noticed it with DV or HDR 10 but for everything else its there and I dont like it. The built in Wi-fi is terrible. I have to disconnect and reconnect almost everyday or else I cant stream HD content and barely SD content. I usually get around 70mbps as my top speed and this TV will go all the way down to 5. Every other device works perfectly so I know its the TV and when I disconnect and reconnect it works as it should. I even installed the latest .90 firmware from Korea that was supposed to fix it but it didnt. I will probably have to call LG and see if they can help. Overall I am happy with the TV but I would expect no color banding and a better wi-fi signal for what I paid for it. I also hope they add more apps because there arent a lot available.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Just buy OLED

The Wiz 6/15/2018

LG has outdone themselves very good quality picture take some time and adjust the settings and it will be the best picture you have ever seen.4k in HDR looks stunning. The Magic Remote work seamless just get some time getting used to thank you LG

Yes, I recommend this product

Features

 

Quality

 

Value

 

Perfection

nygfan 6/14/2018

I have been researching tvs for a few years now for when my old one died and I could justify buying a new one. All that research came back to LG OLED. I could have had any tv I wanted I chose this one. You should too.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Amazing picture love this tv.

Rmstott 6/14/2018

I was given this as a Fathers Day gift best wife ever. Still leaning all the features that are available.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Fantastic picture

Todd Ozie 6/14/2018

4k and the contrast ratio and brilliant. My first LG TV is the beginning of a longterm relationship

No, I do not recommend this product

Features

 

Quality

 

Value

 

I am astounded

DecF 6/13/2018

I bought this television just a couple weeks ago and I am astounded how good a picture can look. The OLED gives images that are sharper and more vibrant than even those in the theater. I had no idea what I was missing. I could not be happier with this purchase.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Amazing picture

Gopanthers4 6/13/2018

Best picture I have ever seen in my life. I love it

Yes, I recommend this product

Features

 

Quality

 

Value

 

amazing visual experience

jonascactus 6/12/2018

I love every moment i spend with this TV the picture is unbeatable. The difference between the colors compared to a backlight TV is such a difference that looking at another TV is very noticeable. Even older videos have a great quality picture. The TV has easy to use search set up between different app devices.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Beautiful Graphics

kmontero 6/11/2018

This TV is beautiful right out of the box. Ive never been so impressed by a television.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Best tv Ive ever had

OviCuz81 6/8/2018

I was blown away by the picture quality even on old dvds that I got 10-15 yrs ago. Definitely a great purchase for me. Looks great too at night time with the pitch black tones.

Yes, I recommend this product

Features

 

Quality

 

Value

 

A tv of great beauty

Drik jidrik 6/6/2018

My wife and I set up and installed this tv with little effort. We are very happy so far with the picture and sound. I like the remote also.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Awesome TV

garycc 6/6/2018

This is our first smart TV and first OLED. Going to the store the LG OLED definitely stood out hence the purchase. Great that you can connect Netflix and Amazon straight to the TV and picture looks great. Its like sitting in Best Buy and watching TV at home.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great picture

Ccdavis58 6/6/2018

I bought this TV last week and I absolutely love it. The picture is so clear on it.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Beautiful Picture

RanBo13 6/6/2018

This is a great looking TV. Streaming on Netflix and Amazon Prime has never looked better. I even tested the LGs apps within the TV and compared it when streaming on a Roku and Fire Stick and the LGs apps looked extremely better. Although this could also be because I have the display settings already set. I do believe they change with every input unless set to all. Overall amazing TV. I just wish the back was flat completely flat.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great TV but .....

Scottydog47 6/6/2018

We have had the TV for about a month now. The picture is sharp sound is very good and the near 3D effect is great. The only thing that is less than 5 star is the color - I cant seem to get it right. Dark scenes seem too dark and outdoor scenes dont seem quite bright enough - almost like they were shot on cloudy days. None of the picture settings seem to hit the nail on the head. Could be operator error I suppose.

No, I do not recommend this product

Features

 

Quality

 

Value

 

what do you want 6/4/2018

we have had T V about 3 weeks and like its performance very well. We have a complaint and that is there is not enough information sent with the TV to set it up and how the remote and other features work...

Yes, I recommend this product

Features

 

Quality

 

Value

 

RaeAnn218 6/3/2018

Love this LG smart TV so far-great clarity color and sound.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Best tv Ive ever owned

Jjany 6/3/2018

Ive had this tv for a few weeks now and i couldnt be happier the OLED Beats everything in color clarity contrast the depth in of people and places is unreal.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great picture quality

TVHappy 6/3/2018

Just purchased this TV and took it out of the box and had it set up in minutes

Yes, I recommend this product

Features

 

Quality

 

Value

 

excellent Oled TV

Misioooo 6/2/2018

Superb picture quality. No problem since purchase last November 2017.

Yes, I recommend this product

Features

 

Quality

 

Value

 

very happy with my decision.

OLED55B7A 6/2/2018

Picture is amazing yes I had to learn how to operate oled in conjunction with my avr. But do you want an awesome picture and audio or not. I guess you could tv do it for you but no. Still cant believe how smart this box is.

Yes, I recommend this product

Features

 

Quality

 

Value

 

its real

braves 5/30/2018

I was a plasma TV man until now this TV is best ever it cannot get any better than this.

Yes, I recommend this product

Features

 

Quality

 

Value

 

So close to perfection...

Fr4ctur3d 5/30/2018

This television is the best picture Ive had since my plasma screen days. The blacks are so incredible that while watching the TV in the dark when the picture goes black the TV disappears. We experienced this while watching the opening scenes of Fahrenheit 451 on HBO this past weekend. The only drawback is the screen is very reflective and unfortunately for us we have windows behind us. Even with the blinds closed we still see some of the light from the closed slats on the screen. We only notice this issue on weekends when were home during the day. Other than that the picture is clear and accurate. I highly recommend jumping on the OLED bandwagon you can see the difference in clarity when compared to other top choices in the LED segment. This unit is definitely worth the extra cash. Were looking forward to enjoying many years of service and migrating to 4K viewing material.

No, I do not recommend this product

Features

 

Quality

 

Value

 

Best tv money can buy

Toasterpants 5/30/2018

The picture is about as crisp and colorful as it gets. If youre on the fence about getting this hesitate no longer this tv is perfect. If youre gamer It pairs perfectly with a ps4 pro. And if that tax return is burning a hole in youre pocket theres no better way to spend it.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Outstanding Television set

Jshusker 5/30/2018

It was on sale at Best Buy at a really great price. This is the best tv on the market at the price I purchased it for. This tv is fantastic the build in speakers are not too bad either. If you are looking to purchase a new t.v. I highly recommend this set you wont be disappointed.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Easy to adjust

Fronco 5/30/2018

Very pleased with quality of controls and user friendly and in turn makes watching TV an enjoyable experience.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Good Picture and Features

grcarp789 5/29/2018

I brought this a few weeks ago and am pleased overall. I hasten to add that I am less impressed with the magic remote. Only one remote can be active at a time. Although its not a huge problem to alternate between two magic remotes. Also switching channels is more convenient using the Universal remote used prior to this one to control the cable box. The magic remote seems sluggish to channel surf.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Impressive TV

rdiscount 5/29/2018

I have had the TV for about a week now its been real impressive it goes without saying that the picture is fantastic. I have been playing with the smart options and I really like how easy its been to stream movies/TV and play movies from my computer. The built in speakers put out good sound as well.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great Picture

ChuckFL 5/29/2018

This TV has the best picture Ive ever seen. The only minor issue is the motion when watching cable television but since this is a dying method of watching tv then it is pretty minor. Streaming is great and that is 90 of what we watch so I couldnt be happier

Yes, I recommend this product

Features

 

Quality

 

Value

 

Outstanding TV in every regard

Nat X 5/29/2018

I bought this model after much research and many years of LCD TV ownership. I was sure Id like the LG 55B7A but I couldnt have prepared for how much Id like it Obvious improvements in the blacks and contrast levels were to be expected of course but everything about the machine has been thoughtfully attended to down to the last detail. Of particular note is the outstanding UI and so-called Magic Remote both of which are sophisticated yet highly intuitive. There is no question that this TV sets the standard for other devices in this range. Could it be love Im feeling...? I never thought Id say that about a television but there you have it

Yes, I recommend this product

Features

 

Quality

 

Value

 

Excellent picture quality

odonj 5/29/2018

My wife and I are enjoying the picture quality. Even tho we view from about 16 feet the quality is noticeably improved over a previous TV.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Awesome picture and sound

ToriLynn 5/27/2018

So happy the salesman suggested a better choice for me. Besides the clear sharp picture the sound is incredible. Another features I enjoy is the magic remote which makes operation so simple. Thank you LG

Yes, I recommend this product

Features

 

Quality

 

Value

 

LG living IS good 5/26/2018

The picture on this tv is great. When watching golf I feel like I could walk into the picture.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Great picture quality

Karyn013 5/24/2018

Enjoy the quality of this tv. The only feature I wish it would have is to allow you to completely turn off the cursor. Every time you pick up the remote the cursor is on and sometimes that gets annoyed. Other than that this tv is great

Yes, I recommend this product

Features

 

Quality

 

Wonderful picture

Denm 5/22/2018

Recently purchased and we love it. Would certainly recommend it

Yes, I recommend this product

Features

 

Quality

 

Value

 

Best picture Ive seen the colors are very vibrant

Drod98 5/22/2018

Love this tv but get worried that I might get screen burn in but thankfully I havent I play games and watch tv and sometimes I watch tv and play games up to 12hrs. Wish the internet connection was better works perfect sometimes but sometimes I get a lot of buffering other then that loving the tv is has beautiful picture.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Amazing picture right out of the box.

ChebDog 5/21/2018

This TV does nothing but impress. The TV design is stunning. The remote and webOS are slick and easy to use. The picture quality is amazing right out of the box with useful presets for bright/dark room viewing. Xbox One X and PS4 Pro enhanced games look and play as intended with zero performance issues. This and all other LG OLED TVs are works of art.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Fabulous

Kenneth D Lane 5/21/2018

I believe this is the best quality product I have purchased in many years

Yes, I recommend this product

Features

 

Quality

 

Value

 

Wonderful TV

Jm60 5/18/2018

Great TV. Easy set up with multiple input devices. Smart remote simplifies control of all devices. Highly recommend TV.

No, I do not recommend this product

Features

 

Quality

 

Value

 

Beautiful colors

ChrisFromTexas 5/18/2018

I bought this TV to replace a smaller 40inch model and was trying to decide between an OLED vs traditional. Though it was a bit pricier OLED is definitely where Its at. The colors are saturated well and the blacks are totally black since it can turn off those pixels. It makes you want to go on a spree to buy 4K content because it looks so beautiful.

Yes, I recommend this product

Features

 

Quality

 

Value

 

TV looks great

jjlosangeles 5/16/2018

TV is beautiful - easy to unpack and set up. Settings are intuitive. We love it

Yes, I recommend this product

Features

 

Quality

 

Value

 

Picture and the web os

Movie man 65 5/14/2018

Fantastic picture and easy to use web os.Love the remote and its features too.I have had it for about a month and couldnt be happier with this LG OLED.I regret waiting so long to purchase.I didas many do and researched for many hours and I believe that it has paid off.

Yes, I recommend this product

Features

 

Quality

 

Value

 

Excellent picture

drockuntry 5/14/2018

Used to be I purchased nothing but plasma TVs for their picture quality. Now my go-to TV is the OLED and LG has delivered some very fine competitively-priced products in this field the OLED55B7A being one.

Yes, I recommend this product

Features

 

Quality

 

Value

 

big disappointment

slmiller 5/13/2018

Picked up the B7A OLED at Best Buy a couple of months ago. I was seeking excellent picture quality and according to most professional reviews LGs OLEDs were the best picture quality on the market. At first I was very impressed by the picture. Both video games and movies had excellent contrast and color as well as great motion. But as I continued to use the tv its greatest flaw became very apparent. Gray/color uniformity is very poor and has continued to get worse since I bought the B7A see attached photo. For those who do not know grey/color uniformity affects the image quality when near black or solid colors are displayed on the screen. The uniformity issue on this screen creates vertical and horizontal lines across the screen during dark scenes in movies as well as bright solid colors like the sky for example. HDR content often makes the issue look even worse. At times it can be very distracting and can make the B7A look much worse than many other cheaper priced tvs. According to many online forums with other OLED owners this issue is common and is not being addressed by LG. Many owners have claimed to have been ignored by LG when they complained about the issue with some claiming LG just told them it was within specification when the issue was shown to them?. It is extremely disappointing to pay top dollar for what is regarded as the best picture quality on the market only to have a major defect like this right out of the box. To all potential buyers of LGs OLED save your money for something else.

No, I do not recommend this product

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Easy to set up and use. Light weight and versatil

Ferreiras 5/13/2018

We are very pleased with this purchase. We did not need to acquire a new stand as our old stand was rated for 250 pounds. The picture quality was well worth the price between this model and the next closest in price.

Yes, I recommend this product

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